Minggu, 28 Februari 2010

[U155.Ebook] Download Innovation Generation: How to Produce Creative and Useful Scientific Ideas, by Roberta B. Ness

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Innovation Generation: How to Produce Creative and Useful Scientific Ideas, by Roberta B. Ness

Innovation Generation: How to Produce Creative and Useful Scientific Ideas, by Roberta B. Ness



Innovation Generation: How to Produce Creative and Useful Scientific Ideas, by Roberta B. Ness

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Innovation Generation: How to Produce Creative and Useful Scientific Ideas, by Roberta B. Ness

Whether you are a student or an established scientist, researcher, or engineer, you can learn to be more innovative. In Innovation Generation, internationally renowned physician and scientist Roberta Ness provides all the tools you need to cast aside your habitual ways of navigating the every-day world and to think "outside the box." Based on an extraordinarily successful program at the University of Texas, this book provides proven techniques to expand your ability to generate original ideas. These tools include analogy, expanding assumptions, pulling questions apart, changing your point of view, reversing your thinking, and getting the most out of multidisciplinary groups, to name a few. Woven into the discussion are engaging stories of famous scientists who found fresh paths to innovation, including groundbreaking primate scientist Jane Goodall, father of lead research Herb Needleman, and physician Ignaz Semmelweis, whose discovery of infection control saved millions. Finally, the book shows how to combine your newly acquired skills in innovative thinking with the normal process of scientific thinking, so that your new abilities are more than playthings. Innovation will power your science.

  • Sales Rank: #408734 in Books
  • Brand: Brand: Oxford University Press, USA
  • Published on: 2012-03-01
  • Original language: English
  • Number of items: 1
  • Dimensions: 6.40" h x 1.00" w x 9.20" l, 1.05 pounds
  • Binding: Hardcover
  • 272 pages
Features
  • Used Book in Good Condition

Review

"[Ness's] ideas about creating new ways of thinking are accessibly explained and inspiring, including chapters on group intelligence and overcoming bias...While her writing is focused on scientific innovation, there's enough here that's applicable to other fields to make it worth a read for anyone interested in breaking out of their habitual mindset and cultivating innovative thinking." --Publishers Weekly


"Through role models and exercises, [Ness] shows how better metaphors and observation can shift paradigms; and how specific issues can be solved with the right questions, the right analogies and group intelligence." --Nature


"With its interesting stories and offbeat exercises for the reader, Innovation Generation has grab." --Paul Silvia, Pacific Standard


"Roberta Ness teaches how to be a more innovative thinker. Now in a book as creative as its subject, Dr. Ness shows how, with a little know-how and a lot of practice, we can all bring out our more creative selves." -- Harvey V. Fineberg, President, Institute of Medicine, National Academies of Science


"A thought-provoking dissertation on innovative thinking and how to circumvent the barriers that can inhibit our creativity. The range of ideas and approaches put forward here serve as a spur to further thought - and to action." -- Russell A. Hulse, Nobel Laureate in Physics


"Great science depends on innovative thinking. Our societal creativity and progress depends on investing in such innovation. This book argues that innovation can be taught, fostered, and nurtured as a basis for accelerating innovation. It provides the framework for fostering creativity and a toolbox teaching it. This is an outstanding contribution to our collective success." -- Linda P. Fried, Dean, Columbia University Mailman School of Public Health


"Can we teach people to be innovative? Roberta Ness demonstrates that the answer is a resounding 'yes.' This is a rare book that contains both a rigorous account of the elements that foster innovation and examples that will inspire scientists, teachers, students, and anyone with a sense of curiosity to become more successful innovators." -- E. Gordon Gee, President, The Ohio State University


"Dr. Ness shows us that learning to become a better innovator is indeed possible. This book is a tremendous help for scientists, policy makers, and students of all ages."
- Arthur "Tim" Garson, Director, Center for Public Health Sciences, and former Provost, University of Virginia School of Medicine


"Innovation Generation: How to Produce Creative and Useful Ideas is a superb read.The path to a strong and vibrant America today and into the future will be through the inculcation of innovation among our students across all disciplines. Roberta Ness provides substantive tools to enhance our ability for critical learning and innovation. More importantly, she emphasizes how important it is for us to inspire and facilitate innovative thinking from our students and not to inadvertently suppress students from challenging mainstream ideas, even if they are our own." -- Francisco G. Cigarroa, University of Texas System Chancellor


"Enter Roberta Ness's Innovation Generation: How to Produce Creative and Useful Scientific Ideas. A workshop in a book, Innovation Generation uses ideas from the study of creativity training to cultivate scientific innovation. The notion of training creativity might seem odd, but a lot of studies show that people can learn strategies and habits that cultivate creative thought... With its interesting stories and offbeat exercises for the reader, Innovation Generation has grab." -- Pacific Standard


About the Author

Roberta Ness is Dean of the University of Texas School of Public Health and the University of Texas-Houston Vice President for Innovation.

Most helpful customer reviews

2 of 3 people found the following review helpful.
Practical Approach to Innnovation
By John D. Damore
This book blends narrative and practical applications on innovation to convincingly make a point: creativity isn't just innate. It's something we learn, we work toward, and something rewarded by practice. While that may sound obvious, Dr. Ness illustrates that the perspectives (or "frames" in her words) we adopt throughout life often limit our ability to observe and innovate. These frames have also led to many case studies in science, medicine and elsewhere where innovative breakthroughs were rejected rather than praised.

This book adopts a steady approach of explaining creativity/innovation chapter by chapter. Dr. Ness' examples show her breadth of knowledge and the history adds flare to a book that contains exercises and practical techniques throughout. It culminates like this: if a course were to be taught on innovation, this would be its guide. I thank Dr. Ness for her contribution and look forward to her future work on the subject.

0 of 0 people found the following review helpful.
Thoroughly scientific and exceptionally pragmatic
By Sahiti
The book provides a mesmerizing account on the need for innovation to solve the pressing problems of human health and wellness. It introduces a range of tools that can help us come up with innovative solutions to demanding issues. Very carefully selected real-life examples from all corners of human evolution, history, and life (ranging from pencillin discovery to social networks to every day technologies) have been used to introduce new concepts related to innovative tools. The thoroughness in explaining each of the scientific terms and constructs is impeccable. The book is uncomplicated and is comprehendible to readers with diverse interests. Must mention the exercises furnished at the end of each chapter- delightful fun challenges. In short, the book helps us highlight the latent innovation in each one of us.

2 of 3 people found the following review helpful.
Innovation Generation
By Little Pecan
Dean Ness is one of the most intelligent, community minded women I have ever met. In her book she describes many of the scientific discoveries in the past and how they happened because someone saw something in a new way and decided to investigate. Any teacher or parent will enjoy this book about problem solving. For a scientific book - this was easy to read, entertaining, and enlightening.

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